Are you willing to pay the face?

  • Dec 24, 2019
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Russia ahead of the rest of banking technologies. Today was the opportunity to pay a person. I am not kidding.


SelfiToPay technology allows you to pay by simply looking at a special terminal. Now, in order to buy a pizza or coffee, you do not need not only cash, but credit cards and even a smartphone is not required.

In order to be able to "pay the person" must be installed on the smartphone app SWIP, create in it (will have to take a picture of your passport and make a selfie with a passport in his hand), bind bank card and register your face, take a picture of his in the application.

Smartphone does not need to pay the most. At the checkout you just need to look into the camera terminal in the moment of payment. The terminal is equipped with a 3D-TOF-camera.


terminal camera takes a snapshot of voluminous, so to deceive her photo or video will not work.


The terminal used by the world's best system of biometric identification VisionLabs. Very interesting and simply solved the problem of twins: if the system has recorded two of the same person, the payment of these persons is made possible only with the introduction of pin-code.

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Now this terminal is worth $ 250-300, and its maintenance costs for the merchant is 3500 rubles per month. When technology becomes popular, the price certainly lower.

Today "charge person" is paired tens Coffey Cofix ten pizzerias Papa John's in Moscow. Until the end of May (and maybe even before the end of June) Visa and Papa John's hold protest when paying person discount of 50%, provided that the application is bound card Visa.


Fifteen years ago, credit cards seem a gimmick, five years ago, something surprising has been the contactless payment, a year ago, many were surprised that you can pay your smartphone instead of a map. It is possible that in a few years in any store you can pay for purchases by simply looking at the camera.

© 2019 Alex Nadozhin